Anticipation is such a great social media strategy. Create the buzz, get people salivating before you've even launched is the ultimate sign of success.
Peguin did it with the "Sekerit" project, aka Book Country. And now Kindle are doing it with Coliloquy.
We know that they're publishing in a new interactive publishing platform and have given an author a 10-book deal!
We know that agents are excited. We know that authors are excited.
Know I want to know - are you excited?
Thursday, December 8, 2011
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